As a Photo Art Director, I shape the visual worlds of fashion, beauty, and lifestyle brands through aspirational, editorial-driven imagery.
I concept and direct shoots that capture not just products, but the emotion and lifestyle behind them—guiding photographers, stylists, hair and makeup, and talent to create compelling scenes rich with attitude and atmosphere.
Every choice—from light and composition to texture, gesture, and environment—is crafted to elevate desire and ignite cultural relevance. Across e-commerce, social, and integrated campaigns, I deliver visuals that feel fresh, engaging, and on-brand.
